Brand

I want to build my brand or social presence

Be the agent your market already recognizes.

Build a real estate business that fits your life — not a life that fits your real estate business.

Your first step this week

Plan one month of content around a single niche topic.

One topic, one platform, four weeks. Repurpose each piece everywhere else instead of starting from scratch on every channel.

Use

Say it and run it

The exact words and the checklist that go with this step.

Playbook · Daily, 30 days

30-Day Lead Generation Plan

A daily prospecting rhythm across sphere, online leads, and farming that produces appointments in 30 days.

  1. 01Set the target backwardsClosings needed → appointments → conversations. Write the daily conversation number on your desk.
  2. 029–11am is untouchableSphere calls, new lead calls, and follow-up. No email, no errands, no MLS browsing.
  3. 03Speed to lead under 5 minutesEvery new online lead gets a call, a text, and an email within five minutes.
  4. 0420 sphere touches a dayRotate the list so no contact goes untouched for more than 90 days.
Open the full playbook →

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